This Is Our Shot

Getting a COVID-19 vaccine or booster is easy, safe and free–and getting manufacturers—and more Americans—to receive their shots are important steps toward ending the risks of COVID-19 and keeping our economy moving. To accomplish this essential mission, the National Association of Manufacturers and The Manufacturing Institute—the workforce development and education partner of the NAM—are providing the resources below to ensure that manufacturers, their teams and their communities know that COVID-19 vaccines and boosters are safe, effective and available.

#ThisIsOurShot. We can get through this pandemic, but only if we roll up our sleeves and get armed against COVID-19.

Need help? View this conversation guide, and check out this additional resource.

Why Are Manufacturers Getting COVID‑19 Vaccines?

Share this Video: Twitter  |  Facebook | Español

Use the hashtag: #ThisIsOurShot

Research & Tools for Manufacturers

The Manufacturing Institute, in collaboration with the University of Florida Center for Public Interest Communications, developed resources for manufacturers to share the importance of COVID-19 vaccination with workers, families and communities.

LEARN MORE

Vaccine Resources for Manufacturers

How to Get Your Vaccine

Find a COVID-19 Vaccine Site Near You
Use Vaccines.gov to find a location near you, then call or visit their website to make an appointment. Alternatively, you can text your ZIP code to 438829 or call 1-800-232-0233.

SEARCH

Talking to Your Employees About Vaccines

Protecting the People Who Make America
A guide for building vaccine trust and stewarding COVID-19 vaccination among front line manufacturing workers.

LEARN MORE

Hosting an On-Site Vaccination Clinic

On-Site Vaccination Clinic Toolkit
The U.S. Department of Health and Human Services has created a toolkit to support businesses in partnering with local vaccine providers to make vaccinations more convenient and accessible.

LEARN MORE

Posters, Flyers and Social Media Graphics

This Is Our Shot Project Posters and Social Media Graphics
Posters and digital graphics featuring research-based messaging to help encourage manufacturing workers to get the COVID-19 vaccine.

LEARN MORE

Yellow and Red Ribbon Initiative Posters and Social Media Graphics
These tools will help us share the Yellow and Red Ribbon Initiative with our team members, family and community.

LEARN MORE

Access the CDC’s COVID-19 Vaccine Fact Sheet
Plain-language fact sheets available in several languages: EnglishSpanishArabicKoreanRussianTagalogVietnameseSimplified Chinese and Traditional Chinese.

“Why Get Vaccinated?” Poster
A helpful infographic from the CDC, providing useful information for your teams on the benefits of vaccination.

LEARN MORE

Social Media Toolkit
This social media toolkit helps manufacturers get the message out about the importance of COVID-19 vaccination.

LEARN MORE

Webinars

This Is Our Shot Project Webinars

Employer Communications: Do’s and Don’ts

Ann Christiano, Director for the Center for Public Interest Communications at the University of Florida and an expert in COVID-19 vaccination communications, along with her research colleague, Jack Barry, Ph.D., joined the NAM and The Manufacturing Institute on March 31, 2021, to share insights to guide employer communications about COVID-19 vaccination.

SLIDE DECK

Additional Resources for Businesses

Health Action Alliance – Tools and Resources for the Business Community
The Health Action Alliance has developed comprehensive resources to help companies develop vaccine policy and employee engagement plans. Resources include sample communications, conversation guides, a social media toolkit and lots more.

LEARN MORE

CDC COVID-19 Vaccine Communication Toolkit for Essential Workers
The CDC has a prepared a toolkit to help employers educate essential workers, who are eligible for vaccination in some states and soon nationwide, about COVID-19 vaccines. The resources include example email, newsletter and social media copy as well as flyers and graphics.

LEARN MORE

Guidance on COVID-19 Vaccination Policies
Insights from Littler, a leading law firm, on legal concerns related to workplace vaccination policies and Equal Employment Opportunity Commission guidance on the subject.

LEARN MORE

COVID-19 Vaccination and Testing Standard Webinar
The Occupational Safety and Health Administration provided this webinar to explain the federal vaccine and testing requirement for businesses.

LEARN MORE

Emergency Temporary Standard FAQs
The Occupational Safety and Health Administration released these FAQs on the federal vaccine and testing requirement for business Emergency Temporary Standard.

LEARN MORE

The above links are being provided as a convenience and for informational purposes only; they do not constitute an endorsement or an approval by the NAM of the information presented on the site. The NAM bears no responsibility for the accuracy, legality or content of the external site or for that of subsequent links.

Tell Your Story

Millions of manufacturers across the United State are getting their COVID-19 vaccines. We’re making it easy to share your story with others.

SEND US YOUR VIDEO/PHOTO

In partnership with

Manufacturing Institute logo

Support This Is Our Shot Project

Step up to support financially manufacturers and the nation’s fight against COVID-19—to help us safeguard the people who make our economy and get our country through this pandemic.

Email us if you’re interested in contributing to This Is Our Shot.