How Managers Can Produce Top-Notch R&D
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As innovation in manufacturing continues at breakneck speed, research and development is more important than ever—but it requires outstanding managers to make it all happen.
So how do these managers get the education and insights they need? The Innovation Research Interchange, a network of cross-industry innovators that the NAM combined with earlier this year, has an answer: an executive management course called Shaping Innovation Leaders.
The gist: Co-hosted by the Kellogg School of Management at Northwestern University, the course provides a forum for strategic thinking, education and networking for technology leaders from around the world.
- In 2023, it will take place on May 13–19 on the Northwestern campus in Evanston, Illinois.
The details: The goal of this seven-day program is to develop midlevel managers into leaders for their companies, by covering topics including:
- Evaluating financial results;
- Segmentation, targeting and positioning;
- Growing and defending your brand;
- Legal and strategic investments;
- Building a better network; and
- Negotiating skills and strategic alliances;
Who’s involved: To get a sense of this event’s caliber, look no further than the attendees from the 2022 course.
- They hailed from a wide range of companies, including manufacturers such as Mars, Procter & Gamble, John Deere, Hershey, NatureWorks, Air Liquide, Kimberly-Clark Corporation, Sherwin-Williams and many, many more.
The reviews are in: Participants in the 2022 course were enthusiastic about what they learned and experienced.
- “[I’m] really super impressed with the program, soup to nuts,” said John Deere Manager for Global Strategic Communications & Culture Jacqueline Kiple. “One of my favorite aspects of the program was really getting a chance to think about our business a little bit differently … to take a step back and think about the higher-level impacts that affect decision-making in our respective organizations.”
- “What I really enjoyed about this course was first and foremost the esteemed professors. … [The course] gives you a really big view of all the information you need to really understand business and understand the decisions that are getting made,” said Sherwin-Williams Associate R&D Director Tony Rook. “It gives you that top-level view of how you add value to [your] organization.”
Get involved: Registration is now open for the 2023 course. You can find additional information and register here.