A CDC one-stop resource on the benefits of being vaccinated against COVID-19, featuring insights from the nation’s most recognized public health authority.

This Is Our Shot Project
Manufacturers in the United States are committed to ending the pandemic. This is our COVID-19 Vaccines Resource Hub to help us all get armed against COVID-19.
This Is Our Shot
Now that vaccines for COVID‑19 are available, getting manufacturers—and more Americans—to receive their shot is one of the most important steps toward ending the pandemic, getting back to life and powering recovery and renewal. To accomplish this essential mission, the National Association of Manufacturers and The Manufacturing Institute—the workforce development and education partner of the NAM—are providing the resources below to ensure that manufacturers, their teams and their communities know that COVID-19 vaccines are safe, effective and available.
#ThisIsOurShot. We can get through this pandemic, but only if we roll up our sleeves and get armed against COVID-19.
Why Are Manufacturers Getting COVID‑19 Vaccines?
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Get a Vaccine, Wear a Ribbon!
If one American isn’t safe from COVID-19, we’re all not safe. So the Yellow and Red Ribbon Initiative–encouraging manufacturers and all Americans to wear or display yellow and red ribbons after they’ve been safely vaccinated–is about showing we support (yellow) and care (red) for each other. Join this national movement to rally the country and end this pandemic.
Vaccine Resources for Individuals and Families
Plain-language fact sheets available in several languages: English, Spanish, Arabic, Korean, Russian, Tagalog, Vietnamese, Simplified Chinese and Traditional Chinese.
Search the resources compiled by the CDC to find out who is working to protect the public’s health in your area, including senior health officials, state, local, and territorial health departments, and tribes and Indian organizations.
Vaccine Finder is a free, online service where you can search for locations that offer COVID-19 vaccines. The service is operated by epidemiologists and software developers at Boston Children’s Hospital with a partnership with the CDC.
The Ad Council and the COVIDCollaborative, which the NAM is a part of, provide a step-by-step guide to answering your questions about COVID-19 vaccines.
A campaign where you can commit publicly to mask wearing, social distancing and vaccination, setting positive examples for your community.
Logistical information and other background materials on how Pfizer–BioNTech’s vaccine is developed. Learn more about the process of making and distributing vaccines.
A map showing the key U.S. sites where Pfizer–BioNTech’s COVID-19 vaccines are developed, featuring insights into how the vaccine is made.
The CDC has authored a summary guide on the Moderna COVID-19 vaccine.
Access the Emergency Use Authorization (EUA) fact sheet on the Janssen (Johnson & Johnson) COVID-19 vaccine.
Vaccine Resources for Employers
Plain-language fact sheets available in several languages: English, Spanish, Arabic, Korean, Russian, Tagalog, Vietnamese, Simplified Chinese and Traditional Chinese.
A helpful infographic from the CDC, providing useful information for your teams on the benefits of vaccination.
The Health Action Alliance has developed comprehensive resources to help companies develop vaccine policy and employee engagement plans. Resources include sample communications, conversation guides, a social media toolkit and lots more.
The CDC has a prepared a toolkit to help employers educate essential workers, who are eligible for vaccination in some states and soon nationwide, about COVID-19 vaccines. The resources include example email, newsletter and social media copy as well as flyers and graphics.
Employer Communications: Do’s and Don’ts
Ann Christiano, Director for the Center for Public Interest Communications at the University of Florida and an expert in COVID-19 vaccination communications, along with her research colleague, Jack Barry, Ph.D., joined the NAM and The Manufacturing Institute on March 31, 2021, to share insights to guide employer communications about COVID-19 vaccination.
Fill out the form to access a free recording of the webinar. You will be immediately taken to the download upon completion of the form. All fields are required.
Ventilation and Transmission Discussion with CDC/NIOSH
On March 5, 2021, the NAM convened a webinar with NIOSH Manufacturing Program Co-Coordinator andCDC Essential Workers Vaccine Task Force member Jennifer Topmiller for an in-depth look at how COVID-19 spreads and what ventilation strategies can be used to reduce the risk of virus spread at manufacturing facilities.
Fill out the form to access a free recording of the webinar. You will be immediately taken to the download upon completion of the form. All fields are required.
A NAM campaign encouraging teams to commit publicly to mask wearing, social distancing and vaccination, setting positive examples for communities and workplaces.
“Move the Needle” is the business community’s efforts to support the rollout of COVID-19 vaccines, increase vaccine uptake and encourage individuals to continue to wear masks and take other precautions as the vaccination effort is underway.
Research recommendations from the Institute for Public Relations for vaccine-related messaging, with an emphasis on understanding vaccine hesitancy.
Information on the CDC’s efforts to build trust, empower health care personnel and engage communities for vaccine acceptance.
The latest data on the distribution and administration of vaccines across U.S. states, territories and federal entities, providing a snapshot of national vaccine acceptance.
The latest information on state and county COVID-19 response efforts, including restrictions, reopening plans and vaccine distribution.
Logistical information and other background materials on how Pfizer–BioNTech’s vaccine is developed. Learn more about the process of making and distributing vaccines.
The CDC has authored a summary guide on the Moderna COVID-19 vaccine.
Access the Emergency Use Authorization (EUA) fact sheet on the Janssen (Johnson & Johnson) COVID-19 vaccine.
A map showing the key U.S. sites where Pfizer–BioNTech’s COVID-19 vaccines are developed, featuring insights into how the vaccine is made.
Easy-to-access FAQs from the Biotechnology Innovation Organization (BIO) about vaccines, designed to encourage vaccine acceptance in diverse communities.
Insights from Littler, a leading law firm, on legal concerns related to workplace vaccination policies and Equal Employment Opportunity Commission guidance on the subject.
The above links are being provided as a convenience and for informational purposes only; they do not constitute an endorsement or an approval by the NAM of the information presented on the site. The NAM bears no responsibility for the accuracy, legality or content of the external site or for that of subsequent links.
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